The biggest challenge in society today is that the majority of us have a difficult time to just say no. Being non-confrontational is not exactly a bad thing but it can negatively impact a business’s digital presence. Having the ability to manage the downside from saying no can be difficult and complex. The challenge small business owners concern themselves with is the potential risk of unintentionally offending someone when having to say no to an offer or customer. This possibility gives small businesses a fast tracked “bad reputation” in the community. Social media now has the ability to reach corners of the most inhabitable parts of the world. Keeping a positive light on the businesses imagine can become painfully difficult.
When new business owners start out they have little to nothing and begin the habit of saying yes to anyone willing to help out or contribute. They get in the mindset that any help is better than rejecting it. Heavily accepting anything from the beginning eventually turns into a costly habit later down the road. The acceptance may or may not be relevant to the industry but can accidently be conveyed into an unintended partnership. As many of us know this can also reflect poorly on a business in some way depending on the industry or individual.
Ventures whom helped the company begin reaching out for partnerships, investments, or sponsorships in return of their assistance. Sometimes this happens too soon, and businesses may not be able to afford the request. In additional scenario is in many cases an online customer may ask for a free trial yet the company cannot afford to offer shipping coverage. These are situations that make it difficult to manage a business’s image. If one of these companies or customers felt offended by the rejection it can have an immediate impact within the community due to social media.
Responding to the offers and customers takes tactfulness and understanding to manage the companies public image and relation in the digital world. At Flight Reach Productions we can manage the image of your company and help find your target audiences. This will lead to partnerships that are relevant to your business and reduce the no factor. We understand the importance of your brands image.